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How to Add Keywords to a WordPress Website

How to Add Keywords to a WordPress Website

Merely knowing what keyword you want to use on your WordPress page or post is not enough for your keyword strategy. You also need to properly implement your keyword within your WordPress site.  Below I’ll go over exactly how to leverage your chosen keywords within a...

Website Hosting Explained For Non-Techies

Website Hosting Explained For Non-Techies

While running a business or casual blog, you’ve likely come across the term website hosting. This is a phrase many of us digital marketers throw around without really explaining what it means. So, let me break the generational curse of website-designer-jargon and...

A Beginner’s Guide to On-Page SEO [2021]

A Beginner’s Guide to On-Page SEO [2021]

If you’ve been trying to figure out what SEO is all about but still feel like you have no clue what it is or how to use it, you’re not alone. Search Engine Optimization (SEO) is one of the most commonly misunderstood practices on the (digital) planet. The name alone...

3 Ways To Strategically Choose Your Next Blog Post Topic

3 Ways To Strategically Choose Your Next Blog Post Topic

Given that blogging is an incredible marketing tool – it’s important to use it strategically so you get the most out of your post. Writing a blog post that doesn’t pique your target audience’s interest can be a huge waste of time. Here are three ways to strategically choose your next blog post topic in order to get the maximum return out of your post!

Ideal Facebook Cover Photo Size For Your Business Page

Ideal Facebook Cover Photo Size For Your Business Page

My first attempt at a Facebook cover image for my business was one big thumbs down. I had included some information about Sun & Soil Design in my cover photo - but when I looked at my business profile on the Facebook app, I noticed that a lot of my words were cut...

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Hello

I'm Jo Cook (she/her) - owner & head designer at Sun & Soil Design. I am a digital marketing entreprenuer from Michigan. I work with women lead, service based businesses to increase profits.

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